Introducing Leadership Behavior DNA
Leadership Behavior DNA (LBDNA) is one of the only assessments in the world that specifically assesses and interprets natural leadership behavior.
Created in partnership with DNA Behavior International® our experience is anchored in more than 25 years of research and working with Ph.D.’s to develop world-class behavioral assessments that measure the natural talents that are unique to each person. These are the talents (strengths and struggles) that each person brings into the leadership role. Understanding them is the basis for the self-awareness needed to reach their full potential.
Reports and Services
When an individual takes the 10-minute questionnaire, multiple reports are instantly available for personal and team development. From the unique LBDNA report to custom reports for hiring, coaching, and teams, we’ve incorporated our behavioral and experiential knowledge to make the most effective tools available.
Get Certified
Become a trained LBDNA Certified Advisor allows professionals to administer and interpret report results for their own organization or offer LBDNA as a service to your clients. It’s worth the ease and accessibility when using LBDNA on a regular basis for hiring, personal coaching, or team development.
Development and Validation
The DNA Behavior Assessment is comprised of 46 sets of three non-situational items (pairs of phrases) that relate to one of the 8 factors using a forced choice rating (most like, least like) methodology. We spent the time and resources to develop one of the most accurate assessments to validate natural behavior.
What Others Are Saying
“I’m so grateful for Leadership Behavior DNA, and my team and I learned about our individual natural talents together. And as a leader, through the years, I learned that I must be ‘less of who I am and more of who I’m not’ with my team with balance and vulnerability.”
– Robin Rand, CEO, Gary Sinise Foundation, Retired 4-star USAF General
“As our company continues to grow and expand, building a more cohesive leadership team is critical to success. The Leadership Behavior DNA assessment along with the excellent training provided by our consultant Debbie has helped us build trust, improve communication and grow as individuals and in our roles as leaders. This training is going to increase our engagement with all associates and ultimately with our customers.”
– Kim Nelson, CEO, BankSouth Mortgage
“Our executive team experienced significant growth in this training, resulting in a new level of trust and communications that exceeded our expectations. I’m thrilled to say we have become a more cohesive team that enjoys working together.”
– Gerald Long, President, Georgia Farm Bureau
“The LBDNA training session with our educational leaders was extremely impactful for the participants. And Lee’s incredible grasp of the complexities of leadership, forged over a lifetime of dedicated service and marked by intense life trials, give authenticity and power to his tenants of leading with honor. The Leadership Behavior DNA assessment allowed the school superintendents to obtain objective data on their natural leadership behaviors and the discussions with Lee illuminated areas of strength and challenge for each participant. His emphasis on character, courage, and commitment are as timely today as they have ever been and especially resonate with those who are responsible for educating and caring for future generations.”
– Keith Porter, Professional Development Director, Georgia School Superintendent Association
“A fellow LBDNA Certified Trainer and I just completed a Leadership Behavior DNA Training and Debrief with 43 military recruiting leaders, and we got a standing ovation when we finished. This training quenched such a thirst, and the team remarked, ‘This is exactly what we needed. We needed to refocus on people and how we treat each other.’
We’re recommending LBDNA Training as much as possible in the other groups. Thank you for what you have built and the huge impact your work is having on leaders. LBDNA Training has been a privilege for me that just keeps on giving!”
– Kevin A, Professionalism and Leadership Trainer
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