Good to Great – Looking Back at this Research

Do you remember what started to the whole “Good to Great” phenomenon with our friend Jim Collins? It’s always good to take a look back and re-learn what you learned in the past.

Check out the foundational article on his website about how he started with 1,435 good companies, examined their performance over 40 years, and found 11 companies that became great.

Hint: they didn’t have a “celebrity CEO” at the helm…please post your comments too





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